:root{--paper:#f5f3ef;--surface:#fffefa;--inset:#ebe7df;--ink:#111;--muted:#6b675f;--rule:#d9d4cb;--orange:#ff3b1f;--accent-text:#be2b14;--font:-apple-system,BlinkMacSystemFont,'SF Pro Text',Arial,sans-serif;--mono:ui-monospace,'SF Mono',Menlo,monospace}
*{box-sizing:border-box}html{scroll-behavior:smooth;scroll-padding-top:84px}body{margin:0;background:var(--paper);color:var(--ink);font:16px/1.6 var(--font);-webkit-font-smoothing:antialiased}h1,h2,h3,p,figure{margin:0}h1,h2,h3{line-height:1.06;letter-spacing:-.045em;font-weight:750}h1{font-size:clamp(48px,6.2vw,80px)}h2{font-size:clamp(35px,4.1vw,50px)}h3{font-size:22px;line-height:1.15;letter-spacing:-.03em}a{color:inherit;text-decoration:none}button{font:inherit;cursor:pointer}button,a{-webkit-tap-highlight-color:transparent}button:disabled{cursor:default}button:focus-visible,a:focus-visible,summary:focus-visible,.theme-track:focus-visible{outline:3px solid var(--orange);outline-offset:5px}img{display:block;max-width:100%;height:auto}svg{width:24px;height:24px;display:block}p{color:var(--muted)}.wrap{width:min(1100px,calc(100% - 80px));margin-inline:auto}.section{padding-block:78px}.eyebrow{font:10px/1.5 var(--mono);letter-spacing:.14em;text-transform:uppercase;color:var(--muted);margin-bottom:20px}.muted-heading{color:#827b6e}.sr-only{position:absolute;width:1px;height:1px;padding:0;overflow:hidden;clip:rect(0,0,0,0);white-space:nowrap;border:0}.skip-link{position:fixed;left:16px;top:-70px;z-index:100;background:var(--ink);color:white;padding:12px 20px}.skip-link:focus{top:12px}.site-header{position:sticky;top:0;z-index:20;background:var(--paper);border-bottom:1px solid var(--rule)}.header-inner{height:64px;display:flex;align-items:center;gap:30px}.brand{display:inline-flex;min-height:44px;align-items:center;flex-shrink:0}.brand img{width:139px}.desktop-nav{display:flex;align-items:center;gap:27px;margin-left:auto;font-size:13px}.desktop-nav a{display:flex;align-items:center;gap:7px;min-height:44px}.desktop-nav a:hover,.text-link:hover,.site-footer a:hover{color:var(--accent-text)}.button{border:1px solid var(--ink);background:var(--ink);color:var(--paper);display:inline-flex;justify-content:center;align-items:center;gap:25px;min-height:52px;padding:14px 22px;font-size:14px;line-height:1.4;font-weight:650;border-radius:3px;transition:background .16s,color .16s}.button:hover{background:#30302b}.button-orange{background:var(--orange);border-color:var(--orange);color:var(--ink)}.button-orange:hover{background:var(--ink);border-color:var(--ink);color:var(--paper)}.button-outline{background:transparent;color:var(--ink);border-color:#bcb6ac}.button-outline:hover{background:var(--inset)}.header-cta{font-size:12px;padding:10px 16px;min-height:40px;gap:16px}.text-link{display:inline-flex;align-items:center;gap:18px;border-bottom:1px solid currentColor;min-height:35px;font-size:14px;line-height:1.4;padding-bottom:3px}.hero{text-align:center;padding-top:65px}.hero .eyebrow{margin-bottom:22px}.hero h1{letter-spacing:-.055em;line-height:1.04}.changing-word{display:inline-block;color:var(--orange);transition:opacity .18s,transform .18s}.changing-word.is-changing{opacity:0;transform:translateY(7px)}.hero-copy{font-size:20px;line-height:1.5;max-width:640px;margin:25px auto 27px}.hero-actions{display:flex;justify-content:center;align-items:center;gap:28px}.trust-line{font-size:12px;margin-top:21px}.trust-line span{margin-inline:13px;color:#a39b8d}.film-preview{margin:44px auto 0;max-width:1000px}.film-cover{display:block;border:1px solid #dcd7ce;padding:0;width:100%;position:relative;background:#f6f4ef;overflow:hidden;border-radius:5px}.film-cover>img{width:100%;aspect-ratio:16/9;object-fit:cover}.play-circle{position:absolute;left:50%;top:50%;transform:translate(-50%,-50%);width:90px;height:90px;display:grid;place-items:center;background:var(--orange);border:2px solid #fff;color:#fff;border-radius:50%;box-shadow:0 8px 25px #0002;transition:background .2s}.play-circle svg{width:38px;height:38px}.film-cover:hover .play-circle{background:#d52b14}.film-duration{position:absolute;bottom:22px;left:24px;right:24px;display:flex;justify-content:space-between;font:10px/1.4 var(--mono);letter-spacing:.1em;color:#514d46}.film-duration span{font-size:11px}.film-preview figcaption{font-size:12px;color:var(--muted);margin-top:15px}.features{padding-top:88px}.section-top{margin-bottom:38px}.benefit-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:40px}.feature-icon{display:block;margin-bottom:23px;color:var(--accent-text)}.feature-icon svg{width:25px;height:25px;stroke-width:1.5}.benefit-grid h3{font-size:21px;letter-spacing:-.035em;margin-bottom:14px}.benefit-grid p{font-size:14px;line-height:1.65}.keeps-explainer{display:grid;grid-template-columns:1fr 1fr;gap:95px;border-top:1px solid var(--rule);margin-top:46px;padding-top:37px;align-items:center}.keep-intro{display:grid;grid-template-columns:150px 1fr;column-gap:22px}.keep-intro .eyebrow{grid-column:1/-1;font-size:9px;margin-bottom:12px}.keep-intro h3{font-size:21px}.keep-intro p{font-size:13px;line-height:1.6}.keep-example{display:grid;grid-template-columns:110px 1fr;column-gap:22px;align-items:center}.keep-name{display:flex;flex-direction:column;gap:10px}.keep-name svg{width:26px;height:26px;stroke-width:1.5;color:var(--muted)}.keep-name strong{font-size:15px;letter-spacing:-.02em}.keep-example ul{list-style:none;margin:0;padding:0 0 0 25px;border-left:1px solid var(--rule);font-size:13px;color:var(--muted);line-height:1.9}.keep-example .text-link{grid-column:1/-1;justify-self:start;font-size:12px;margin-top:18px;min-height:28px;gap:20px}.looks{background:var(--inset);border-block:1px solid var(--rule);padding-block:67px 35px}.looks-heading{display:flex;justify-content:space-between;align-items:end;gap:60px;margin-bottom:35px}.looks-heading>p{font-size:15px;line-height:1.65;margin-bottom:4px}.theme-track{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:25px}.theme-card{min-width:0}.theme-card figcaption{margin-bottom:19px}.theme-card figcaption>div{display:flex;align-items:center;justify-content:space-between;gap:12px}.theme-card h3{font-size:22px}.plan-label{font:9px/1 var(--mono);letter-spacing:.07em;border:1px solid #aaa397;padding:5px 7px;white-space:nowrap;color:var(--muted)}.theme-card figcaption p{font-size:12px;margin-top:7px}.theme-stage{padding:25px 25px 22px;display:flex;justify-content:center;border:1px solid #d8d2c6;border-radius:4px;background:#e3dfd6}.admin-stage{background:#dddfe5;border-color:#d1d2d9}.almanac-stage{background:#dfe2d7;border-color:#d0d4c7}.theme-stage img{width:211px;max-width:100%;border:4px solid #262520;border-radius:26px;box-shadow:0 15px 22px -15px #0007;aspect-ratio:886/1920;object-fit:contain;background:#171610}.theme-bottom{display:flex;align-items:center;justify-content:space-between;gap:25px;margin-top:25px}.theme-bottom p{font-size:12px}.theme-bottom .text-link{font-size:12px;min-height:32px}.theme-controls{display:none}.principles{display:grid;grid-template-columns:1fr 1fr;gap:75px;padding-block:57px 60px;border-bottom:1px solid var(--rule)}.principles article{display:flex;align-items:start;gap:20px}.principle-icon{margin-top:2px}.principle-icon svg{width:25px;height:25px;stroke-width:1.5}.principles h2{font-size:24px;letter-spacing:-.035em;margin-bottom:13px}.principles p{font-size:13px;line-height:1.65}.principles .text-link{font-size:12px;margin-top:13px;min-height:32px}.pricing{padding-top:73px}.pricing .section-top{text-align:center}.pricing .section-top h2{font-size:45px}.pricing-grid{display:grid;grid-template-columns:1fr 1fr;gap:24px;max-width:860px;margin-inline:auto;align-items:start}.price-card{border:1px solid var(--rule);border-top:3px solid var(--ink);padding:28px;background:var(--surface);border-radius:3px}.price-plus{border-top-color:var(--orange)}.plan-header{display:flex;justify-content:space-between;align-items:center;gap:15px}.plan-header h3{font-size:22px}.price{font-size:55px;color:var(--ink);font-weight:700;letter-spacing:-.06em;line-height:1.1;margin-top:26px}.price>span:not(#plus-amount){display:block;font-size:12px;letter-spacing:0;font-weight:400;color:var(--muted);margin-top:8px}.plan-intro{font-size:15px;color:var(--ink);margin-top:24px;padding-bottom:19px;border-bottom:1px solid var(--rule)}.price-card ul{margin:20px 0 25px;padding:0;list-style:none}.price-card li{font-size:13px;line-height:1.4;position:relative;padding-left:22px;margin-top:12px}.price-card li:before{content:'✓';position:absolute;left:0;color:var(--muted)}.price-card .button{width:100%;font-size:13px}.launch-note{font-size:10px;text-align:center;margin-top:12px;line-height:1.5}.pricing-note{font-size:11px;text-align:center;margin-top:20px}.faq{padding-top:0;display:grid;grid-template-columns:.85fr 1.35fr;gap:80px}.faq h2{font-size:39px}.faq>div>.text-link{margin-top:18px;font-size:13px}.faq-list{border-top:1px solid var(--rule)}.faq details{border-bottom:1px solid var(--rule)}.faq summary{cursor:pointer;display:flex;align-items:center;justify-content:space-between;gap:22px;min-height:64px;font-size:15px;font-weight:500;list-style:none;padding-block:15px}.faq summary::-webkit-details-marker{display:none}.faq summary span{font-size:22px;color:var(--muted);font-weight:300;flex-shrink:0}.faq details[open] summary span{transform:rotate(45deg)}.faq details p{font-size:13px;line-height:1.7;padding:0 28px 23px 0}.closing{text-align:center;background:var(--ink);color:var(--paper);padding-block:64px 66px}.closing .eyebrow{color:#bab5aa;margin-bottom:22px}.closing h2{font-size:clamp(40px,5vw,64px)}.closing h2 span{color:var(--orange)}.closing p:not(.eyebrow){color:#bfb9ad;margin-top:22px;font-size:15px}.closing-actions{margin-top:28px;display:flex;justify-content:center;align-items:center;gap:27px}.closing .text-link{color:var(--paper);font-size:13px}.closing .button-orange:hover{background:var(--paper);border-color:var(--paper);color:var(--ink)}.site-footer{display:grid;grid-template-columns:1fr auto;gap:16px 35px;padding-block:32px 26px}.site-footer p{font-size:12px;margin-top:2px}.site-footer nav{display:flex;gap:25px;font-size:12px;align-items:center}.site-footer nav a{min-height:44px;display:flex;align-items:center}.site-footer small{font-size:11px;color:var(--muted)}.compare-link{color:var(--muted)}.mobile-menu{display:none}dialog{color:var(--ink);padding:0;border:1px solid var(--rule);border-radius:6px}dialog::backdrop{background:#0a0908dc}body.has-dialog{overflow:hidden}.film-dialog{background:#111;border-color:#333;color:var(--paper);width:min(1100px,calc(100vw - 40px));max-height:calc(100dvh - 30px);overflow:auto}.film-dialog-top{display:flex;align-items:center;justify-content:space-between;padding:6px 14px 6px 20px;min-height:52px;font-size:13px}.film-dialog-top small{font-size:11px;color:#aaa49a;margin-left:13px}.dialog-close{width:44px;height:44px;display:grid;place-items:center;border:0;background:transparent;color:inherit;font-size:30px;font-weight:300;line-height:1}.film-dialog video{display:block;width:100%;max-height:calc(100dvh - 96px);aspect-ratio:16/9;background:#111;object-fit:contain}.film-dialog.is-portrait{width:min(430px,calc((100dvh - 85px)*886/1920),calc(100vw - 20px))}.film-dialog.is-portrait video{aspect-ratio:886/1920}.film-dialog.is-portrait .film-dialog-top{padding-left:13px;font-size:12px}.film-dialog.is-portrait .film-dialog-top small{display:none}.store-dialog{background:var(--paper);max-width:490px;width:calc(100vw - 36px);padding:40px}.store-dialog>.dialog-close{position:absolute;right:9px;top:8px}.store-dialog h2{font-size:36px}.store-dialog>p:not(.eyebrow){font-size:15px;line-height:1.6;margin:22px 0}.store-dialog>.button{width:100%}
@media(max-width:950px){.wrap{width:calc(100% - 48px)}.header-inner{gap:22px}.desktop-nav{gap:18px;font-size:12px}.hero{padding-top:56px}.hero h1{font-size:66px}.hero-copy{font-size:18px}.benefit-grid{gap:25px}.keeps-explainer{gap:45px}.keep-intro{display:block}.keep-intro p{margin-top:13px;max-width:330px}.keep-intro h3 br{display:none}.theme-track{gap:18px}.theme-stage{padding:18px}.theme-stage img{border-radius:21px}.looks-heading{gap:25px}.looks-heading h2{font-size:40px}.looks-heading>p{font-size:13px}.principles{gap:35px}.principles article{gap:15px}.faq{gap:40px}.site-footer nav{gap:18px}.hero-actions{gap:24px}}
@media(max-width:700px){html{scroll-padding-top:72px}.wrap{width:calc(100% - 40px)}.site-header{border-bottom:1px solid var(--rule)}.header-inner{height:52px}.header-inner .brand img{width:122px}.desktop-nav,.header-cta{display:none}.mobile-menu{display:block;margin-left:auto}.mobile-menu summary{width:44px;height:44px;display:grid;place-items:center;cursor:pointer;list-style:none}.mobile-menu summary::-webkit-details-marker{display:none}.burger{position:relative;display:block;width:22px;height:18px}.burger i{position:absolute;left:0;right:0;height:2px;background:var(--ink);top:1px;transition:transform .15s,top .15s,opacity .15s}.burger i:nth-child(2){top:8px}.burger i:nth-child(3){top:15px}.mobile-menu[open] .burger i{top:8px;transform:rotate(45deg)}.mobile-menu[open] .burger i:nth-child(2){opacity:0}.mobile-menu[open] .burger i:nth-child(3){transform:rotate(-45deg)}.mobile-menu nav{position:absolute;left:0;right:0;top:100%;padding:12px 20px 22px;background:var(--paper);border-bottom:1px solid var(--rule);box-shadow:0 13px 20px #1111}.mobile-menu:not([open]) nav{display:none}.mobile-menu nav>a{display:flex;align-items:center;min-height:52px;border-bottom:1px solid var(--rule);font-size:16px}.mobile-menu nav>.button{margin-top:18px;width:100%}.section{padding-block:48px}.hero{padding-top:42px}.hero .eyebrow{font-size:9px;margin-bottom:20px}.hero h1{font-size:clamp(34px,9.5vw,61px);line-height:1.07;letter-spacing:-.06em}.hero-copy{font-size:16px;margin:21px auto 23px;max-width:340px;line-height:1.55}.desktop-break{display:none}.hero-actions{flex-direction:column;gap:10px}.hero-actions .button{min-height:49px;font-size:13px;padding-inline:19px;gap:22px}.hero-actions .text-link{font-size:13px;min-height:38px}.trust-line{font-size:10px;margin-top:17px}.trust-line span{margin-inline:9px}.film-preview{margin-top:27px}.film-cover{border-radius:4px}.play-circle{width:64px;height:64px}.play-circle svg{width:30px;height:30px}.film-duration{bottom:11px;left:12px;right:12px;font-size:7px}.film-duration span{font-size:8px}.film-preview figcaption{font-size:10px;margin-top:11px}.features{padding-top:51px}h2{font-size:35px}.eyebrow{font-size:9px;margin-bottom:16px}.section-top{margin-bottom:28px}.benefit-grid{grid-template-columns:1fr;gap:25px}.benefit-grid article{display:grid;grid-template-columns:28px 1fr;gap:8px 15px}.feature-icon{grid-row:1/3;margin:0}.feature-icon svg{width:22px;height:22px;margin-top:2px}.benefit-grid h3{font-size:19px;margin:0}.benefit-grid p{font-size:13px;line-height:1.6;grid-column:2}.keeps-explainer{display:block;margin-top:31px;padding-top:28px}.keep-intro h3{font-size:22px}.keep-intro p{font-size:13px;margin-top:13px}.keep-example{margin-top:23px;grid-template-columns:100px 1fr;gap:0 20px}.keep-example ul{font-size:12px;padding-left:20px}.keep-example .text-link{font-size:12px;min-height:38px;margin-top:17px}.looks{padding-block:44px 25px;overflow:hidden}.looks-heading{display:block;margin-bottom:26px}.looks-heading h2{font-size:35px}.looks-heading>p{font-size:14px;margin-top:18px;max-width:315px}.theme-track{display:flex;gap:17px;overflow-x:auto;scroll-snap-type:x mandatory;scrollbar-width:none;margin-right:-20px;padding-right:20px;scroll-padding-left:0;overscroll-behavior-x:contain}.theme-track::-webkit-scrollbar{display:none}.theme-card{flex:0 0 calc(100% - 29px);scroll-snap-align:start;max-width:350px}.theme-card figcaption{margin-bottom:15px}.theme-card h3{font-size:23px}.theme-card figcaption p{font-size:12px}.theme-card .plan-label{font-size:9px}.theme-stage{padding:22px 20px 20px}.theme-stage img{width:100%;max-width:250px;border-radius:25px}.theme-bottom{gap:13px;margin-top:15px}.theme-bottom p{font-size:10px;max-width:180px;line-height:1.5}.desktop-theme-link{display:none}.theme-controls{display:flex;gap:7px;align-items:center;flex-shrink:0}.theme-controls>span{font:10px var(--mono);color:var(--muted);margin-right:4px}.theme-controls button{width:44px;height:44px;display:grid;place-items:center;border:1px solid #bcb5a8;color:var(--ink);background:transparent;border-radius:50%;font-size:18px}.theme-controls button:disabled{opacity:.3}.principles{grid-template-columns:1fr;gap:32px;padding-block:39px}.principles article{gap:16px}.principles h2{font-size:23px}.principles p{font-size:13px}.principles .text-link{min-height:38px;font-size:12px}.principle-icon svg{width:23px;height:23px}.pricing .section-top{text-align:left}.pricing .section-top h2{font-size:34px}.pricing-grid{grid-template-columns:1fr;gap:18px}.price-card{padding:24px}.price{font-size:51px;margin-top:23px}.plan-header h3{font-size:22px}.plan-intro{margin-top:21px;font-size:14px;padding-bottom:17px}.price-card ul{margin:19px 0 23px}.price-card li{font-size:13px;margin-top:12px}.price-card .button{font-size:12px;min-height:47px}.launch-note{font-size:10px}.pricing-note{font-size:10px;line-height:1.6;max-width:300px;margin-inline:auto}.faq{display:block;padding-top:0}.faq h2{font-size:34px}.faq>div>.text-link{margin-top:13px;min-height:38px;font-size:12px}.faq-list{margin-top:23px}.faq summary{font-size:14px;min-height:64px;gap:20px}.faq details p{font-size:13px;padding-right:8px}.closing{padding-block:48px 50px}.closing h2{font-size:clamp(35px,9vw,55px);line-height:1.07}.closing .eyebrow{margin-bottom:20px}.closing p:not(.eyebrow){font-size:14px;line-height:1.6;max-width:290px;margin:20px auto 0}.closing-actions{flex-direction:column;gap:13px;margin-top:24px}.closing-actions .button{min-height:49px;font-size:13px}.closing .text-link{min-height:39px}.site-footer{display:block;padding-block:25px 23px}.site-footer .brand img{width:132px}.site-footer p{margin-top:0;font-size:11px}.site-footer nav{display:flex;flex-wrap:wrap;gap:0 22px;font-size:11px;margin-top:17px}.site-footer small{display:block;margin-top:13px;font-size:10px}.store-dialog{padding:36px 24px 24px}.store-dialog h2{font-size:31px}.store-dialog>p:not(.eyebrow){font-size:14px}.film-dialog{width:calc(100vw - 16px)}.film-dialog video{max-height:calc(100dvh - 82px)}}
@media(max-width:360px){.wrap{width:calc(100% - 32px)}.hero h1{font-size:34px}.hero-copy{font-size:15px}.trust-line{font-size:9px}.trust-line span{margin-inline:7px}h2,.looks-heading h2{font-size:31px}.pricing .section-top h2{font-size:30px}.theme-card{flex-basis:calc(100% - 19px)}.theme-stage{padding-inline:17px}.theme-bottom p{max-width:133px}.theme-controls{gap:5px}.keep-example{gap:0 15px}.keep-example ul{padding-left:16px}.price-card{padding:22px}.store-dialog h2{font-size:29px}}
@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}*,*:before,*:after{transition:none!important;animation:none!important}}
